Communications and mass media strategist; specialist in political and social communication and crisis management. She began her professional career in the production of Noticieros Televisa, the most important Spanish-speaking communication company. She was the coordinator of reporters and content in several news and entertainment programs. Currently, she is a regular guest on media such as Radio Fórmula, Noticieros Televisa, Foro TV, Efekto TV, among others.

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In 2005 she formed Auguro Strategy and Communication. At the head of this company, unique in its field, due to the ability to implement  both aerial and territorial strategies with its own structures, she has been responsible for the political and communication strategy of various electoral campaigns in Mexico and communication strategies in various countries. including Italy, Russia, France, Colombia and the USA.

 

She has stood out as an electoral strategist in regions such as Durango, Yucatán, Veracruz, Nuevo León, Oaxaca, Quintana Roo, Coahuila, Chiapas, Baja California, Puebla and municipal governments, including Mexico City; adding a total of 50 campaigns for 2017.

 

In 2013 she was nominated and awarded as “Rising Star 2013”, by the Campaigns and Elections publication in Washington DC, becoming the first Latin American woman to receive this award; one of the most prestigious honors in politics in which an international group of consultants under the age of 35 is selected who have achieved a record of achievements in political strategy or communication, transcending borders.