Necati Özkan is the founder and president of ÖYKÜ / Dialogue International (an Istanbul based independent creative agency) and Reform Institute (an Istanbul based think tank). He has been managing the marketing campaigns of national and international brands for more than 30 years. He has also served as a political consultant and / or campaign manager for political parties, mayors, candidates and NGO’s. He managed more than 160 local, national, presidential and international political campaigns in Turkey and around. He won more than 70 awards; including 17 Pollie Awards, 11 Reed Awards, 15 Polaris Awards, 11 Goldie Awards, 2 Adrian Awards, 7 Felis Awards and several national awards. Mr. Özkan is former president of EAPC, former chairman of Dialogue International (A Pan-European independent agencies network) and member of EAPC, AAPC, IAPC, IAA. He teaches "Strategy" at Brand School of Istanbul Bilgi University. He has 5 books on strategy and campaign management.